Sales | CX | Service | Leadership Systems

We help founder-led businesses scale customer-facing operations without losing culture, momentum, or sanity.So growth doesn't come at the cost of your time or team.
30 minutes. No prep. We'll identify where execution breaks down.
"Anna brings structure and clarity to work most teams operate on by feel. She creates practical processes without overcomplicating how people actually work."- Operations Leader, Mid-Market Company
The problem
- Too much depends on you
- Good work, inconsistent outcome
- Things "mostly live in people's heads"
- Growth is exposing cracks you don't have time to fix
Left unresolved, these cracks quietly leak profit, drain leadership time, and increase risk.
The solution
We work alongside owners to:1. Understand reality
• Document how work actually gets done (and find opportunities to optimize)2. Clarify ownership
• Define roles, decision-making responsibility, and handoffs
• Reduce friction and duplicated effort3. Simplify decisions
• Design “just enough” structure
• Eliminate bottlenecks and constant escalation4. Stabilize execution
• Embed habits and operating rhythms that stick
• Create consistency without killing culture
"Anna's approach works equally well with seasoned leaders and newer managers. She improves execution without damaging culture or momentum."- Senior Manager

BUILT FROM THE FRONT LINES; grounded in customer-facing realityMy background is in designing and implementing customer-facing systems - sales, onboarding, training, and service delivery - where breakdowns are most visible and most costly.I’ve worked inside founder-led organizations across manufacturing, construction, retail, and services, helping teams:
• Reduce friction between sales, service, and operations
• Clarify ownership where work was getting stuck
• Turn “tribal knowledge” into shared executionThis work lives at the intersection of revenue, people, and process - where good intentions don't hold up under growth.The result isn’t bureaucracy. It’s fewer fire drills, cleaner handoffs, and leaders who finally have the space to think, decide, and lead.- Anna Nadasdy
Founder, Aim West Run
"The frameworks were immediately applicable. We walked away with clear actions to improve execution and consistency across the team."- Regional Sales Manager
Not sure if systems are the answer - or if they'll break what's working?Let's find out.
For owner-operators ready to get out of the weeds without blowing things up.
"This was a great use of time and money. I left more confident and better equipped to lead and execute."- Department Lead
"She creates an environment where people stay engaged, ask hard questions, and actually absorb the material. It makes change stick."- Sales Training Participant